Home eat Home Art Direction    •    Marketing    •   Packaging Design

Home eat Home

Home eat Home, a start-up that provided fresh pre-weight ingredients with a recipe to cook most conveniently at home. The bags were stored in smart-fridges and could be purchased via app and picked up at the nearest available cooling station. As the lead designer Corinna developed the brand over the course of a year.

Client Home eat Home
Industry Food
Services Art Direction, Marketing
Year 2016

Design Process

Corinna redesigned every existing design, created the packaging, POS-material, Out-of-Home campaigns as well as many of the online marketing channels. Within all this the concept, copy and the hands-on-design was developed by her.